Insights

Ideas for building what comes next

Practical thinking on software engineering, AI, automation, security and emerging technology, written for people who build, buy and use technology in the real world.

Clear thinking.
Real experience.
A more useful tomorrow.

Featured insight

AI & Automation

AI agents can improve a business process or create a more responsive experience in a digital product. The starting point is the same in either case: define the problem, decide what better looks like and establish whether an agent is the right way to get there.

6 min read

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AgentPlanReasonTake actionDeliver value
From experimentation to real-world impact.
EvidenceTestMeasureDecide

Methodology

How we evaluate AI systems, and why we use pass or fail

Before an AI system performs a job for a client, there must be a clear answer to a practical question: has it met the requirements for this particular use? Here is how we would reach that decision, what we measure along the way and why an overall score cannot make the decision on its own.

6 min read

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What we’re thinking about

The areas we write about

Engineering

How software survives contact with the real world.

AI & Automation

Where AI earns its place, and where it doesn’t.

Security & Regulation

What technology teams need to prepare for next.

Emerging Technology

What’s becoming possible, and what’s still hype.

Explore by topic

Go deeper

Explore more thinking, case studies and technical perspectives across the areas we work in.

Our methodology

See how we test what we build

Our approach to evaluating AI systems, evidence, reliability and production readiness.

EvidenceReal tasks, real dataTestMeasure performanceMeasureAnalyse resultsDecidePass or fail for production

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From the archive

Earlier writing, March to July 2025

Thirty-six articles from the previous Pixelette Technologies site, covering AI, blockchain, software development and design. Retained so that links to them still resolve and the work is not lost. Original publication dates and bylines are preserved, and every article is marked as historical rather than current guidance.

Explore the archive

Let’s talk

Judge how we think before deciding how we build

Explore our thinking, methodology and experience before starting a conversation.